Selling to the C-Suite: What Every Executive Wants You to Know About Successfully Selling to the Top

Nicholas A.C. Read, Stephen J. Bistritz - Selling to the C-Suite: What Every Executive Wants You to Know About Successfully Selling to the Top
Publisher: McGr?w-Hill | 2009-08-18 | ISBN: 0071628916 | PDF | 240 pages | 1.17 MB

It s the goal of every salesperson: getting access to senior client executives the C-Level decision makers responsible for approving top-dollar deals. Selling to the C-Suite is the first book that reveals how to land those career-making sales in the words of CEOs themselves!